Of course, a simple understanding of astronomy makes it clear that the sun can only set in the west, and Warren North knows this. But the singer/songwriter liked the tale so much – told to him by an English teacher in middle school – that it stuck with him, until he eventually adopted it as the moniker for his own music project in 2006.
For a while, the name indeed proved to be something of a bad omen for North: frequent lineup changes and broken commitments seemed to repeatedly stall the singer from getting his band off the ground, and a doomed long distance relationship was falling apart in front of his eyes.
But North began to pick up the pieces around him. It might have taken longer than he originally hoped, but after three years of trial and error, he’s finally found his band. With a stable of dedicated musicians at his side and an arsenal of undeniable songs under his belt, SunSets North’s outlook is anything but grim.
In 2010, North and the rest of his band from Allentown, Pa. – guitarist Shane Riling, bassist Derrick Stair and drummer Pete Quinter – are gunning for the top. A new album and a rapid dose of touring should certainly help, but North says the band’s chemistry with each other is its biggest asset.
“I knew with these guys right away that this is it,” North says. “We’re all committed to the band, and a lot of times that’s hard to find with musicians. But each of us plays an equal part in the band, which is really important.”
Things may be rosy now, but North had to fight a lot of battles to get to this point. He always knew he wanted to be a singer of a rock band, but even at an early age, North faced adversity.
“When I was a kid, my parents would kind of laugh at me, saying, ‘you want to be a singer, huh?’ Nobody really took it seriously, but I knew in my heart that I really wanted to do it,” North says.
So North set out to prove his first critics wrong, by joining the choir in school and several years later, picking up the guitar and beginning to write his own songs. He would write emotionally driven acoustic laments in his bedroom, culling material from the travails of his own life.
As soon as the songs came to shape, he began performing them in bars and clubs in the Lehigh Valley. Word soon spread about North’s music, until he received the honor of being named performer of the month at the Old Brewery Tavern in Bethlehem in late 2006. The distinction only confirmed what North thought all along: If he wrote the songs, there would be an audience to hear them.
It was around this time that North recorded his first album, “Return to Sender,” with producer Rob Freeman (Hidden in Plain View, Hit the Lights) in early 2007. The album – geared around the dissolution of a relationship – prompted North and his hastily-assembled band to play some of the area’s biggest shows at the time, including the Mayfair and Riverfusion festivals. Right around the album’s release, the band even appeared on the cover of rock magazine Pulse Weekly, prepping SunSets North for local – and perhaps national – stardom.
It would have to wait, though. The band’s lineup fell apart throughout the next year, with members going back to school and getting jobs. Meanwhile, all North could do was write. Write about the girl from “Return to Sender;” write about the musicians around him that were dropping like flies; write about life. Once again, each hardship became fodder for North’s next album, “Forever’s End,” which he recorded in a friend’s basement and self-released in 2008.
But a funny thing hit the singer next, an unfamiliar feeling: stability. As he was finally finding happiness in his own love life, North was also finding his musical missing links in Riling, Stair and Quinter. The four have gelled together in such a short amount of time that it seems like they’ve been playing together for a decade. Riling’s classic rock-influenced shredding, Stair’s steady grooves and Quinter’s blistering beats all complement North’s passionate voice and driving guitar.
With their chops already honed by playing together live, it’s time for the guys to lay down a third album with producer Ian Bennett (ex Zoloft and the Rock and Roll Destroyers, We are Castles), which North describes as “bigger in every way.”
“With three other people and their input, there’s a lot more ideas. The record’s going to be a lot heavier at parts, a lot more melodic in some parts, even softer in some parts as well. Essentially, we’re trying to cover the spectrum of our own sound. The third record will make us and sculpt us as a band. You’ll know that it’s us,” North says.
As for the new album’s material, North is trying a different approach to songwriting. “Right now, I’m completely content with my life,” he says. “So most of the songs are written from other people’s perspectives rather than from my own point of view.”
Regardless of where the inspiration comes from, the four band members believe in this music. So it’s appropriate when North says that the band’s ultimate goal is to make a believer out of every single person who listens.
“We’re trying to make you react the same way from our music as we do,” he says. “We want to pump those feelings into you.” Judging by SunSets North’s newfound dedication and an unmistakable sound, it won’t be hard to do that.
So of course we come to that impossible name again. It’s obvious that the sun won’t ever set in the north. But for a band with this kind of potential and the drive to keep running, the sun doesn’t look like it’s setting for a long time.
How do you describe your music to people?
anyone who asks us to describe our music we always say listen to it and you tell us... if they don't like that answer we normally say that we are the love child of the Beatles and Led Zeppelin with pop punk undertones....
Tell me about how you originally got into your craft.
I originally got into playing music when I was in 8th grade. I took a music theory class, as well as a rock and roll history class. When the course was almost over we were able to take home an acoustic guitar for the weekend. I loved it and I played guitar until Monday morning...
What is your favorite thing to do in the whole wide world?
Perform live in front of people... I love being the center of attention especially when people are having a good time to our music!
What is your biggest challenge when it comes to running your business?
Right now our biggest challenge is the economy... It is hard being an up and coming band when everyone is cutting corners... Venues, labels, sponsors etc... A lot of companies are nervous to take a risk.
When you were a kid, what did you think you were going to be when you grew up?
a rock star... straight up
In what way has your community impacted your development as a musician?
my community has excellent mood setting places. i love walking out side on a beautiful summer day and sitting with the acoustic and writing a song outside anywhere
What other artists out there do you love?
There is to many to list. but I can say we all love Led Zeppelin, Cartel, and Green Day
What does your future hold?
more touring.. more shows... more merch.. more free downloads from us, so go on our facebook or myspace or twitter and send us your email!!